everywhere i’ve turned in the last two weeks, i’ve discovered changes and frustration. life is completely up in the air, i’m overwhelmed and scrambling constantly. it’s exhausting.
when i started blogging i had something to prove, mainly to myself. i did it: i can write every day. now i know. mission accomplished.
my new objective is impact—moving from a bunch of content no one reads to less content that’s gaining traction. because my goal changed it’s natural that my approach does, too.
my solution is to publish new material Monday, Tuesday, and Wednesday.
subscribers (that’s you, right?) will now get one email per week, every Wednesday, so you can see the week’s posts in a single message.
and now, a metaphor.
remember those cans of orange “juice” concentrate everyone bought until cartons arrived? hate to break it to you, but it was really just a cylinder of frozen, electric orange sugar. it’s ok, we all fell for it. but that’s how my writing should be: forceful, delicious, in serious need of dilution.
i want my posts to send you into the healthiest version of sugar shock: the kind that results from reading something awesome.
just know that instead of nutritionally flimsy crap as an end result, the writing will be wholesome, balanced, and filling.
and i can only do that with a bit more time.
sound good? let me know!
and, don’t imbibe, subscribe. actually, do both.